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8 Types of Donation Request Letters (The Complete Guide with Examples)

Original Article by Kristine Ensor and Donorbox, cited below

Summary by Simply the Basics

What are Donation Request Letters and how do we use them? A donation request letter is a written letter that shares information on your organization, why their gift is needed, and how they can give and support your cause. Letters may be formal or informal, traditional letter format or a brochure - and it all depends on which type of request it is.

Types of Donation Request Letters

  1. Individual donation - Most common appeal to individuals and families during major campaigns.

  2. Corporate donation - To businesses and community partners during annual campaigns, sponsorship and marketing opportunities.

  3. Sponsorship - Sent before an organization’s major event to promote event, express need, and give them a chance to promote their organization.

  4. Online donation - Email & social media requests that are typically short and to the point.

  5. In-kind donation - Specific requests that show your community what in-kind items are truly needed.

  6. Church donation - Reintroduce people to lost membership

  7. Volunteer - Reintroduce organization and showcase your need for volunteers!

  8. Peer-to-peer - Have your community support and be apart of the fundraising!

This guide goes into great detail on When to Use Donation Request Letters?, How to Segment my Donors, How to Write an Effective Letter, and Sample letters! Start upgrading your Donation Request Letters to get the most out of your efforts and bring it more support!

Ensor , Kristine. “8 Types of Donation Request Letters (The Complete Guide with Examples).” Nonprofit Blog, Donorbox, 21 June 2022, https://donorbox.org/nonprofit-blog/donation-request-letter.

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