How to Amplify Impact Through Storytelling: Championing Voices of those with Lived Experiences with Marisol Bello

Recorded live on Wednesday, July 24th 2024

Storytelling plays a crucial role for nonprofits as it serves as a powerful tool for creating emotional connections, inspiring action, and driving impact. Through storytelling, we can effectively communicate our missions, values, and the real-world impact of our work. By sharing compelling narratives of those they serve, nonprofits can humanize complex issues, generate empathy, and motivate supporters to engage, donate, or advocate for their cause.

When working with individuals experiencing homelessness or lived experience, storytelling with compassion involves respectfully centering their narratives, ensuring their dignity and agency are preserved, and fostering empathy and understanding to advocate for their needs and rights.

Learn from Marisol Bello, renowned journalist and narrative strategist, as she discusses "Amplifying Impact Through Storytelling."

Key Takeaways:

  1. Humanizing the Mission: Learn how to center the narratives of individuals with lived experience to humanize your mission and connect more deeply with your audience.

  2. Strategic Narrative Strategies: Gain practical insights into crafting compelling stories and leveraging various media platforms to maximize the reach and effectiveness of your storytelling efforts.

  3. Embracing Authenticity: Discover the importance of authenticity in storytelling and how it can help you establish trust, foster genuine connections, and amplify your impact.

About the Speaker:

 Marisol Bello (she/her) has spent a career championing the stories and voices of people with lived experience, so they lead in creating the solutions that help every family thrive. First as a career journalist - most recently at USA TODAY - telling the stories of families working to make ends meet, and then in the nonprofit world, where she led narrative strategies to change hearts and minds about those living on the brink and move people to action. A first generation American from a Caribbean family full of colorful storytellers, Marisol is originally from the Bronx and yes, she is a Yankees fan. She's still on the East Coast, where she lives with her family and a pandemic puppy named Chloe.